What makes us believe?
Or when do we suspend our disbelief?
It was once said that properly advanced technology is in-differentiable from magic. When things got smaller and more complex, thing once thought to be enchanted, became reality. But what about our beliefs? Our superstitions? Can technology initiate new ways to have deeper connections with our products?
Enchanted Products deal with these issues: Necklaces carrying heartbeats, wishes that materialize through light, or fire in new forms. By taking into account the topics of spirituality, rituals, symbols, superstitions and beliefs, Enchanted Products try to imagine our next generation of belongings.
Long-term Accompaniment
Frequent renewal of our products cuts the emotional connection with our items. When we know things will break, or get slow, our attachment with the item is not serious. In order to imagine wearables or products, that would be passed through generations, such a property is essential.
Symbolic Associations.
How can we bring deeper meanings and feelings to our ownings? Letting them turn into symbols is one way. Like a heirloom necklace that is now carrying a much higher value. The products must be able to take what their owners want to bring in them. Maybe a small box to hide its owners secrets, or a heartbeat sunk into a stone.
New Rituals
There are a lot of habitual things we do, that brings a bit of balance into our daily lives. Like taking the dog for a walk in the mornings. On the other hand, the conditions of modern life bound us to follow dull routines, like long bus rides to work. The question is then, how to bring the first type a bit more into the latter?
